Lamina skateboard store to be taken over by Shreddington Snow
Press release
Publication free until 1 November 2024
Shreddington Snow, Finland's leading snowboard specialist, has strengthened its skateboard business. Skateboard shop Lamina and its brand will be transferred to Shreddington's parent company, Whatnot Agency Oy. With this strategic acquisition, Shreddington Snow will significantly strengthen its position in not only snowboarding but also skateboarding and street fashion.
Lamina is Finland's oldest operating skate shop and a respected brand in the world of skateboarding and street fashion, and combining it with Shreddington Snow's business will bring customers an even broader and more comprehensive product range. The acquisition will make Shreddington Snow a significant player in this growing market.
Lamina, a well-known and respected player in the world of skateboarding and street fashion, will continue to operate as its own brand as part of the Shreddington Snow entity. Customers will now have access to Lamina's high-quality branded products and reseller brands, such as Vans, Nike SB, New Balance Numeric, Adidas Skateboarding, Polar Skate Co., Thrasher, Spitfire, Independent and many more, directly from the Kalevankatu store and via the online store.
"For us, this acquisition is a natural step in our growth strategy," says Shreddington Snow's CEO. "Lamina is an iconic brand, and adding it to our operations opens up new opportunities in snowboarding, skateboarding and street fashion. We look forward to the future developments and being able to offer our customers an even more diverse and better service."
With the acquisition, Shreddington Snow is even stronger in both brick-and-mortar stores and online, offering industry-leading products and expert service to all skateboarding and street fashion lovers.
More information:
Whatnot Agency Oy
Managing director
Seba Eklund
+358405303157
seba@whatnotagency.fi
shreddingtonsnow.com / lamina.fi
Shreddington Snow is a snowboarding specialist, known for its high-quality product range and expert service. The company aims to be the leading player in the industry in Finland and offer its customers the best possible experience, both in stores and online.
Lamina is a brand specializing in skateboarding and street fashion, which over the years has built a strong customer base and reputation with its high-quality products and service.
